Privacy policy

Last Updated: May 9, 2026

American Nutrition Company Inc. (“AmeriNutri”) is committed to protecting your privacy. This policy describes how we collect, use, and share your personal information in compliance with the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other applicable state laws effective in 2025.

1. INFORMATION WE COLLECT

  • Identifiers: Name, shipping address, email, phone number and IP address.
  • Commercial Information: Purchase history, payment method details (processed via secure gateways), and products considered.
  • Sensitive Information: Health goals or biometric inferences related to longevity protocols, collected only with your explicit opt-in consent.
  • Internet Activity: Browsing history, device type, and detailed interactions with our website via cookies and similar tracking technologies.

2. HOW WE USE YOUR DATA

We use your data to process orders, improve our Intra-Lipid™ delivery technology, and provide personalized longevity recommendations. We do not sell your personal data. However, we share information with essential service providers to facilitate our operations:

  • Platform & Fulfillment: Shopify (order processing and store management).  
  • Payments: Stripe/PayPal (secure transaction processing).  
  • Communications: Klaviyo (email marketing and abandoned cart recovery).
  • Analytics: Google Analytics (understanding user behavior and site optimization).

3. YOUR PRIVACY RIGHTS

Depending on your residency, you may have the following rights:

  • Right to Know/Access: Request details about the data we collect.
  • Right to Delete: Request deletion of your personal information.
  • Right to Correct: Request the rectification of inaccurate or incomplete data.
  • Right to Opt-Out: Opt-out of targeted advertising and the "sharing" of data for cross-context behavioral advertising.
  • Global Privacy Control (GPC): Our website honors GPC signals as a valid opt-out request.

4. DATA RETENTION

We retain personal data only as long as necessary for the purposes outlined in this policy or to comply with legal obligations.